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How AI is Transforming HR in the Middle East?

Middle East (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) companies are fast adapting to the way they deal with people through Artificial Intelligence (AI).  The HR leaders no longer attempt to do paperwork, or spreadsheets or jobs to be done manually.   

AI systems have provided them with an option to make faster calls, an improved way to engage their employees, deal with their daily HR concerns, and resolve them in a smarter way.  

The corporation of the Gulf Cooperation Council (GCC)  is going through digital transformation in the UAE, Saudi Arabia, Oman, Kuwait and Qatar and in many other areas.   

The governments are putting pressure which has resulted in various businesses innovating through the commitment of resources in smart HR technology.  

AI professionals can help HR professionals by assisting them to save time, avoid making wrong decisions, and build on their decisions on data.  

In this blog, we will discuss the influence of AI on the Middle Eastern HR sector and the HR software that might be simplifying the endeavors of companies.   

We will also learn how Ensaan Technologies can support organizations in such process through offering AI driven platforms and others that can suit the complexity of the regional demands.  

Why AI Matters in HR?

In the Middle East  (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) and more specifically GCC countries (UAE, KSA, Qatar, Bahrain, Kuwait and Oman); including in the UAE, Saudi Arabian and Qatar businesses are in a growing pressure to modernize.  

The governments are promoting innovation, digitalization, and localization of workforce through their national visions such as the UAE Vision 2031 and the Saudi Vision 2030.  

In this place, primarily, traditional HR teams need to manage issues, including a very diverse workforce, complex labor legislation, and much of them manually by a person. 

But, nowadays, AI-tools are being made that provide HR professionals with new ways of addressing these problems, which are supposed to be efficient and fast. 

AI in screening and reviewing resumes and immediate feedback to the employees is helping the HR departments save time and mistakes.  

The teams no longer need to spend their time going through hundreds of CVs before they can find the best candidate but now, they can do this using AI software whose machine learning algorithm can select the best candidates in just a few seconds.  

In other words, hiring would take less time and decisions would be made utilizing the real data. 

Using AI can also help companies follow nationalization regulations by tracking the demographics, performance, and training needs of staff members.  

In an easier language, AI has the possibility to make businesses smarter instead of making it harder or more complex.  

In a market that is aggressively transforming into the digital world, it is not just a trend but a business necessity. 

5 Key Ways AI is Changing HR in GCC Companies

1. Smart Talent Acquisition and Recruitment

AI helps the HR departments to identify the right talent within a short period by searching resumes, evaluating skills, and matching it with job criteria automatically.  

This fastens the process of hiring and minimizes human bias. Besides, with the help of AI-based chatbots, candidate questions can be answered around the clock, which facilitates all hiring-related activities and makes it more interactive. 

2. Better Employee Integration

Welcoming new hires can be a nightmare with lots of paperwork and training required. With the help of AI-powered systems, onboarding can be automated, personal training resources sent, and progress observed.  

This means that new employees will have an easier time settling in and connect more easily on day one. 

3. Real-Time Performance Management

AI tools will enable managers to provide feedback on data in real-time instead of conducting annual reviews.  

All of these insights help the workers to get better and more inspired all the time.  

In addition, AI can identify performance patterns and provide individual learning opportunities. 

4. Workforce Planning Using Predictive Analytics

AI may examine the employee data and model and predict who is likely to leave the business, lacking skills and future hiring requirements.  

The benefit of that is that it enables HR to plan more effectively and control costly employee losses by performing before any problems happen.  

5. Improving Employment and Wellbeing

Using AI-driven systems allows HR to measure employee sentiment using surveys and chatbots to be able to identify the initial risks of burnout or overall dissatisfaction.  

This enables companies to be more responsive with assistance plans, which makes the work environment healthier and happier. 

What AI-Based HR Software Can Help Companies?

Middle East (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) companies need intelligent HR solutions that are low-cost, adaptable, and simple to use in order to maintain pace with the rapidly growing business requirements.  

This is where Ensaan Technologies comes providing the best AI powered platforms, which are designed to meet the challenges of the workforce now.  

These digital tools will take care of all the steps of the hiring process, including recruitment and engagement of employees with no delays or mistakes. 

1. HR Chatbot

HR Chatbot is designed to assist employees and HR teams all day long. And whether one wants to know more about leave policies or pay slips, training schedules, or any general HR questions the chatbot will be able to give a correct, immediate answer. 

  • Supports in real time query resolution
  • Minimizes the efforts of HR departments
  • Enhances employee experience since it is accessible at any time

2. Skills & AI Platform

Ensaan Technologies offers powerful skills and AI solutions enabled by Cornerstone. It helps companies to address skills gaps, plan learning programs, and scale their workforce with data-driven information. 

Here are the key features of the platform: 

  • Automatic skill insights: Build personalized skill profiles for every employee and generate skills reports to understand where to invest.
  • Flexibility for all: With over 45K skills in 35 different languages, you can find whatever skills you need, no matter what you call them.
  • Map skills to learning: Leverage the power of AI to automatically tag learning content with relevant skills in just one click.
  • Personalized skill building: Empower your people with AI-powered insights into the skills they need to grow their careers and define their own paths to success.

This tool is perfect for businesses that focus on upskilling, developing careers and building agile teams that are ready for the future.  

Why Ensaan Technologies is the Right AI HR Partner for the Middle East?

AI in HR is increasing in the Middle East (UAE, KSA, Qatar, Bahrain, Kuwait and Oman), and organizations require a partner who is familiar with that region and its culture, and business objectives. Ensaan Technologies Is that partner. 

Having years of experience operating in the Middle Eastern market, Ensaan has guided organizations of various industries to switch to fully automated and AI-powered HR processes after years of manual and time-consuming work.  

They not only sell software, but they also transform HR inside out with technology that works in favor of people. 

This is why enterprises of the Middle East are going with Ensaan: 

  • Local Knowledge: Ensaan is well-educated in the laws of labor, compliance, and cultural requirements of Middle East (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) businesses.
    Their solutions are designed to uphold the local regulations and labor demands.
  • Empowering AI Solutions: The AI Recruiter will conduct the interview automatically, and the HR chatbot will consistently respond to employee inquiries.
    The power of these tools will be based on their high level of performance and simplicity.
  • Flexibility of Integration: Ensaan is able to integrate with the systems you may already have and use- such as SAP, Oracle and other HCM or CRM systems.
  • Scalable Solutions: Ensaan offers scalable solutions whether you are a growing startup or a big enterprise, as it will adjust to your requirements and not limit you to the system that is not able to grow with your business.
  • Data-Driven Decision Making: Ensaan helps HR departments in making intelligent decisions regarding suggestions, training, and performance by relying on genuine data. This increases the effect and reduces speculation.

The Future of AI in HR: What Middle Eastern Companies Should Expect?

The Middle East region (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) is only beginning to explore the use of AI through HR, and the next couple of years are sure to bring about some huge transformations.  

Businesses that desire to remain on the edge must know the future of AI, and how it is going to affect work, individuals, and corporate profits. 

This is what AI in HR has in store to offer to Middle Eastern businesses: 

1. Smarter Talent Matching and Recruitment

AI will continue improving in finding the right talents for the correct jobs. This means less time spent on the wrong applicants and more energy for the recruitment of talent that meets the corporate culture and objectives.  

Diversity and inclusion would also be facilitated by AI through eliminating unconscious bias. 

2. Individual Employee Experiences

AI will assist in developing HR programs and learning regimes that fit the individual skills, career desires, and preferences of each employee.  

This degree of customization will boost involvement, retention, and overall satisfaction. 

3. Predictive Force Planning

AI identify trends and data, HR teams will be in a better position to know about employee turnover, skill shortage as well as future hiring requirements.  

It will enhance the workforce planning to become more proactive and less responsive. 

4. Endless Feedback and Growth

The annual reviews will seem outdated. Real-time performance data will allow continuous comments, coaching, and learning recommendations through AI-powered platforms. 

5. More Employee Friendliness

AI will track the mood and health of employees, detecting stress or burnout. This will help companies engage in action to promote mental health and a positive environment at work. 

6. Integration and automation everywhere

It is not that AI will be separate company will be alone, it will integrate with other business systems and automate manual labor in the HR department, leaving human teams to concentrate on strategy and employee relations. 

Conclusion

The HR industry across the Middle East (UAE, KSA, Qatar, Bahrain, Kuwait and Oman) is rapidly moving towards smarter and more efficient systems.  

In the recruitment process, skills growth, and retention, companies are moving to technology which saves time, reduces manual work, and focuses more on people. 

However, effective AI uses require the selection of appropriate tools. With the HR Chatbot and the Skills & AI platform powered by Cornerstone, Ensaan Technologies is making things easy when it comes to simplifying HR in the companies in the region and creating stronger and more prepared teams. 

As national objectives and digital plans are expanding in countries such as the UAE and Saudi Arabia, this is the best time to think about ways in which AI may help businesses enhance their workforce control. 

When they have a proper platform and support, your HR team can step out of day-to-day jobs and create an overall impact and that is something Ensaan Technologies is ready to make that possible.  

Aashna Anand

Aashna H Anand is a dynamic professional known for her expertise in digital marketing for SaaS. Aashna has made significant contributions to notable companies, projects, and achievements. Outside of her professional life, Aashna is passionate about traveling, reading, and volunteering at local shelters. She continues to inspire others with her commitment to excellence and her vibrant personality.

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