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Candidate Relationship Management Systems

What is Candidate Relationship Management? Features and it’s Benefits

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Good relationships, whether it be personal or professional, can be quite beneficial for an organization in the long term. Maintaining proper relationships with potential candidates for the recruitment process can save time and money.

Imagine having a pool of candidates already in place from which you can choose without needing to start your hiring process from the beginning. 

Now, what if there’s a software solution that helps you manage relationships with all the candidates in the long term?

Well, this blog is about the same. In this blog, we will be going through candidate relationship management software, a software that helps to nurture relationships with an organization’s potential employees.  

What is a Candidate Relationship Management? 

Imagine that your recruitment department is looking to hire for multiple positions. Since you do not have any system that manages data related to candidate hiring, your recruitment department needs to start the hiring from the beginning, which is job posting. 

However, this could be different if you had a candidate relationship management system. A candidate relationship management system is a software solution designed to manage and improve healthy relationships with potential candidates in the talent pipeline. 

A candidate relationship management system is a powerful tool for recruiters. It can provide you with information about the candidates who have applied to your organizations before, who are currently applying, and those who have interacted with you regarding the open positions.  

Features of Candidate Relationship Management System 

Now that we know what a candidate relationship management system is, let’s move forward toward knowing its features. Following are some of the features that a candidate relationship management system offers: 

1. Resume Parser:  

One of the first features that a candidate relationship management system has is a resume parser. It is a feature through which key information on a resume such as skill, experience, and education are automatically extracted by the software system. 

2. Applicant Portal: 

A candidate relationship management system comes with an applicant portal. This is a portal designed for people where they can create their profile and get updated about their application procedure. It enables candidates to apply and track their application and also they can communicate through the portal itself. 

3. Communication Automation:  

It is essential to communicate with the potential candidate so that you do not miss the opportunity to hire the best among them. A candidate relationship management system allows you to automate as well as track all of the communications with candidates.

From sending automated emails to reminders, it helps candidates to be engaged and informed. 

4. Reporting and Analytics:  

The other benefit of the candidate relationship management system is the opportunity it gives you to learn about your hiring process from the data it provides. It can effectively generate reports that have data to help you figure out inefficiencies in your recruitment process and then improve it. 

5. Cross-device functionality:  

Like any other modern-day software, a candidate relationship management system also offers a cross-device functionality feature. This means that either employees of your hiring department or your potential candidates can access the system with devices such as mobile on the go.  

You might be interested: Recruitment and On-Boarding Software Solutions for Your Business

Benefits of candidate relationship management system 

So, after going through the features of a candidate relationship management system are you thinking why do you need it? In that case, let’s also find out the benefits of a candidate relationship management system to answer your doubts.  

1. Enhanced candidate experience: 

A candidate relationship management system can ensure the highest level of experience to a jobseeker. As discussed earlier, with a candidate relationship management system, candidates can create their profiles and also get updates about their applications.

Also, they can use it for communication purposes. This ultimately helps to enhance the candidate’s experience.  

2. Competitive advantage: 

When you have a system that provides a better candidate experience, and ensures timely communication with potential candidates, your organization surely has the upper hand.

Not only does this make the entire recruitment process in your organization smooth and effective but also helps you gain trust in the eyes of job seekers.  

3. Creation of a talent pipeline:  

If your recruitment department needs to follow the process of recruitment that begins with a job posting every time you are hiring, then this can turn hectic in the long run. With a candidate relationship management system, you’ll have a pool of talents that you can access anytime.

This helps in the creation of a talent pipeline that can be instantly used in case your organization needs them.  

4. Better data-driven insights: 

As we have discussed earlier in the features section, a candidate relationship management system can generate reports based on data from your recruitment process. Careful analysis of such data can help you figure out room for improvement in your hiring process.

This ultimately helps you with making informed decisions in the long run.  

Conclusion 

A candidate relation management system is a software application that enables organizations to maintain relationships with potential candidates whether present or future. The system enables organizations to create a talent pool for present and future references so that they can utilize candidates in the pool for hiring.  

Modern-day candidate relationship management systems come with several features. These features include resume parser, applicant portal, communication automation, reporting, and analytics along with cross-device functionality.

All of these features help organizations to save time and effort when involved in the recruitment process. 

When it comes to the benefits of candidate relationship management systems, there are a bunch of them. From enhancing candidate experience to providing data-driven insights to make informed decisions, it can offer a competitive advantage to the organization in the area of human capital management.  

Ensaan Technology: A trusted provider of Human Capital Management Systems  

Whether you are looking for a candidate relationship management system, a learning management system, or any other human capital management system, Ensaan Technologies can be your trusted partner to implement all these systems. 

Ensaan Technology is a leading and trusted HCM system provider in the GCC region including UAE, Qatar, KSA, and Kuwait.

With HCM systems from Ensaan Technology, there’s no doubt that your aim for efficient and effective human capital management can be achieved.  

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